As someone born in 1993, I’m not going to pretend to understand the visceral reaction to any reference to Marathon chocolate bars, and how they used to be called Marathon bars before they were renamed as Snickers.
It all sounds very upsetting and I’m sorry you went through that.
For all of you stuck in the 90s, back when chocolate bars had names related to running events, we have some good news: Marathon bars are back… for a limited time only… again.
You may recall that last year, Snickers temporarily changed their name back to their previous name of Marathon, after nearly 30 years of the change.
It turns out that was a massive hit, because Mars Wrigley, the brand behind the chocolate, are doing it again.
Throughout August, September, and October selected stores around the country will have Snickers bars that are called Marathon bars, with the packaging declaring them as such.
Alongside multipacks, this year solo Marathon bars will be available, too, which is also very exciting, I think.
From August 10, the retro chocolate bars will be available in Morrisons and McColl’s stores for three months only. Then they’ll disappear once again, so don’t get too used to the comforting embrace of your 90s chocolate.
Post-October, Marathon bars will be Snickers once again… which is the same chocolate, just with a different name.
David Manzini, General Manager at Mars Wrigley UK said: ‘At Mars Wrigley we’re all about creating better moments through our sweet treats.
‘It’s clear that after nearly 30 years away, people loved the return of the Marathon bar last year.
‘When the British public speaks, we always aim to deliver! It’s great that after making chocolate in the UK for nearly 90 years people still love our chocolate!’
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