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Kevin the Carrot has finally returned in Aldi’ s new Christmas advert.
The Christmas advert, featuring the nation’s most-loved carrot, offers audiences a welcome escape from the coronavirus pandemic.
It also finally answers the burning question asked in the teaser which was released earlier in the week – where is Kevin?
Luckily, audiences can breathe a sigh of relief – because Kevin has been saved.
Last we saw of him he had been perilously left adrift with a flaming parachute.
The ad gives viewers an insight into his adventure as he fights to get back to his beloved family for Christmas.
The root vegetable was fortunate enough to make some new friends along the way, Harry the Hedgehog – and Santa himself!
Harry, the friendly hedgehog, gives him a lift when he gets in a snowy spot of bother.
But the dramatic mini-adventure doesn’t stop there – the adorable duo fall into a deep ravine and splash into a fast-flowing river.
The emotion becomes almost too much to handle as the hope of Kevin making it home to his family fades fast.
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But who should appear but Father Christmas, played by much-loved actor Jim Broadbent.
A happy ending for all.
Sean McGinty, Marketing Director at Aldi UK, said: “We’re all thrilled to see Kevin back on our screens again, getting up to his usual tricks.
“Kevin’s popularity keeps on growing and this year, more so than any other, Kevin’s return to TV screens will come as a welcome relief for so many.”
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Meanwhile, Mr Broadbent said: “It is my great pleasure to step into Father Christmas’ shoes and bring the festive spirit to life for Aldi with my co-star Kevin the Carrot. I hope this campaign brings a little joy and magic to everyone this Christmas.”
Aldi’s Christmas advent will make its TV debut at 7.45pm on ITV today, November 6.
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